With Salonround, you can easily start a loyalty program to reward loyal customers and encourage repeat visits. In this article, we explain what a loyalty program is, how you can set it up, and how the loyalty program works after you have set it up.

You can create a loyalty program to encourage repeat visits. With a loyalty program, you can give customers loyalty points for actions that you set yourself, such as repeat visits. Customers can then redeem these loyalty points for rewards.

You can set up your loyalty program on the page "Loyalty points" under "Marketing".

The first thing you can set are the general settings of your loyalty program.

Set "Enable loyalty points?" to "Yes" to turn on your loyalty program.

Under "How long do loyalty points remain valid?" you can choose how long the loyalty points that customers earn remain valid.

You can now add rules to determine how customers automatically earn points.

You can add as many rules here as you want. As soon as you check out a customer's appointment at the register, the customer automatically receives points based on the rules you set.

After you have set up the rules, you can add the rewards. Customers can redeem their loyalty points for these rewards.

You can now add all the rewards you want.

After you have set up the rules, as described above, customers automatically earn points. This happens after checkout at the register.

For example, have you set it so that when a specific service is completed the customer receives points? Then the customer automatically receives these points after checking out this service.

Please note that you must have selected the customer profile during checkout. This happens automatically when you check out an appointment that is linked to the customer. If a customer profile is selected, this is clearly visible in the register.

During checkout at the register, you can see how many loyalty points the customer currently has. If the customer has enough loyalty points for a reward, this will be indicated there. At that place, you can also view your list of rewards.
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​Does the customer want to redeem points for a reward?

Under "How many loyalty points does the customer want to redeem?" enter the number of points the customer is redeeming. After checkout, these points are automatically deducted from the total number of loyalty points the customer has.

Giving a discount as a reward

If you have chosen a discount as a reward, you can easily add the discount at the register.

1. Scroll to the products and/or services that have been added to the register

2. Click "Add discount" for each product or service you want to apply a discount to
3. Enter a discount amount or percentage

You can view how many loyalty points a customer has in two places

In the customer's profile, you can also see when the customer earned how many points and when the customer redeemed points.

Do you want to manually adjust a customer's loyalty points? You can!

In this article, we explained how you can use the loyalty program. If you still have questions, we would love to hear from you!